When someone dies For supporters Planning ahead Workplaces

About Yellow Falcon™

Grief support, made practical.

Australia's first fully integrated grief support ecosystem - the practical roadmap for life after loss.

Our mission

To redefine how the world shows up for those navigating loss.

No one should have to face one of the hardest experiences of their life with nothing more than flowers and a sympathy card. Grief deserves a real response, and the bereaved deserve a roadmap.

Ashleigh Conwell, founder of Yellow Falcon

Our founder

Built from lived experience.

I was 29 and 17 weeks pregnant with triplets when my husband died suddenly in an accident. People were so kind - the flowers, the lasagnes, the messages that meant the world. But none of them came with a roadmap for what actually came next.

So I built one. Counsellors handle the emotional weight. Funeral directors handle the day. Lawyers handle the estate. But no one walks you through the practical chronology of life after loss. That is what Yellow Falcon is - the practical resource I wished I'd had, now in the hands of the bereaved, the people who love them, and the organisations that employ them.

With all my heart, Ashleigh

Trusted by
Award-winning
Women Changing the World - Bronze, Overcoming the Odds, Global 2026

Bronze · Overcoming the Odds

Women Changing The World Global Awards, 2026

Women Changing the World - Finalist, Changemaker, Global 2026

Finalist · Changemaker

Women Changing The World Global Awards, 2026

Women Changing the World - Finalist, Wellbeing Programs, Global 2026

Finalist · Wellbeing Programs

Women Changing The World Global Awards, 2026

Women Changing the World - Silver, Wellbeing Programs, Asia Pacific 2025

Silver · Wellbeing Programs

Women Changing The World Awards, Australia & the Pacific, 2025

Mental Health First Aid accredited.

The principles that shape everything we make.

There's no one right way to grieve.

Celebrate the birthday or skip it entirely. Both are valid. We hand you the options and trust you to choose.

Grief isn't a competition.

No loss is bigger, smaller, or more worthy of support. The widow, the parent, the child, the friend. All of it counts.

We don't whisper about grief.

Not in workplaces, not in conversations, not in policy. We won't lower our voice about something that reaches everyone eventually.

Stop sending flowers.

Flowers die in a vase. Lasagnes sit in the freezer. The bereaved don't need symbols of care, they need actual care.

Let's not sugarcoat grief.

We won't tell you it gets easier on a timeline. We'll tell you the truth about what's coming and walk it with you.

Preparing is caring.

You can't prevent grief, but you can prevent some of what makes it harder. Getting your affairs in order is an act of love.

Ashleigh Conwell · Grief-informed speaker

A grief-informed advisor, not a motivational speaker.

What doesn't work: flowers, a card, then silence. What does:

  • Organisations who have a plan.
  • Managers who know what to say.
  • Check-ins that hold through month three, month six and beyond.
Ashleigh Conwell speaking to a full conference room

Corporate stages

What duty of care actually looks like when grief walks into the workplace. One in four employees is grieving at any time.

Conferences and panels

Rooms of hundreds left thinking about how to plan ahead, support someone they know, or be a better leader.

Podcasts and media

Honest conversations about grief, rebuilding, and what nobody prepares you for - plus real ways people can help.

Training and advisory

The words, the protocols and the policies that make support last beyond the first fortnight.

Charity partner

Proud to partner with Feel The Magic, helping grieving kids and their families heal.

Keep in touch.

Practical resources, honest words and new tools as we build them.